As part of Careers in Construction Month, we’re highlighting the many career paths that make up our industry, starting with our Brand Marketing Manager, Megan Belfiore.
In her role, Megan oversees Dimeo’s corporate brand identity, ensuring that every touchpoint — from the scrim on our job sites to our digital presence — reflects who we are and the people behind our projects. Day to day, she works across a wide range of print and digital collateral, including our website, social media, internal communications, presentations, and business materials. She also collaborates closely with colleagues across departments and in the field to ensure every project and service is marketed with intention and consistency.
Megan describes her work as giving life to Dimeo’s story: “The best parts of working for and with Dimeo would remain a secret without the work of our Marketing and Business Development team,” she says. “I love that it’s my job to share that with the world.”
Since joining Dimeo five years ago, Megan has seen firsthand how collaboration, creativity, and innovation come together to build something great, both in the field and behind the scenes. She’s developed a deep appreciation for what it takes to deliver a successful project, explaining that she has “never worked with a more passionate and hardworking group of people” and that “everyone here truly cares about doing their absolute best work for our clients, Dimeo, and each other.”
Her passion for visual communication has been the foundation of her career. Megan has always been fascinated by the way people respond to what they see, from advertisements and billboards to digital media. “In my position, I influence and shape the visual brand identity of a company I care so much about and truly believe in,” she shares. “My hope is to inspire others to see what I see, feel what I feel, and believe in us as much as I do.”
When it comes to the future of marketing in construction, Megan sees endless opportunity. She notes that the industry and market are always evolving, which means there will always be new creative opportunities to explore. “I’ve seen our marketing strategy grow and adapt over my first five years in the industry,” she says, “and I’m excited to see where we’ll go in the future.”
Creative, challenging, and rewarding are the three words Megan uses to describe her career, and they perfectly capture what it means to grow within the construction industry.